The shift towards connected, transparent products

The EU's Digital Product Passport marks a shift from fragmented documentation towards live, connected data ecosystems that make sustainability data usable, not just reportable.

By Andy Jarrett 12 April 2025
DPP ESPR Transparency Sustainability

The European Union's new Ecodesign for Sustainable Products Regulation (ESPR) is changing how manufacturers manage, share, and prove product data. At its centre is the Digital Product Passport (DPP) — a digital record that travels with a product throughout its life, storing verified information about its materials, origin, and environmental impact.

This marks a shift from fragmented documentation and manual reporting towards live, connected data ecosystems. The DPP aims to help businesses operate more transparently and make sustainability data usable, not just reportable.

Under Regulation (EU) 2024/1781, every DPP must make essential product information digitally accessible to all stakeholders — from manufacturers and suppliers to regulators, recyclers, and consumers.

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